Wednesday 1 August 2007

Making Money With Adsense:The Basics

Adsense is considered as a powerful way to make money because it enables a website publisher to monetize their sites easily.It has the potential to generate a very large and healthy income.

Earning money with Adsense can be done easily and quickly.The results can be amazing if you put in the work.

You could begin by writing quality content articles which are also keyword optimised.Whereas some of us hate writing others have the gift of being good with words. Writing comes easy for some people whereas others have to practise.

The following are three key points to consider before you begin writing your articles forAdsense.

Keyword research: Find some popular subjects, keywords or phrase. Select the ones which you believe people are more likely to use when making a search on a search engine.There are keyword selection and suggestion tools online that will assist you in your keyword research.

Writing articles:Write your article based on the keywords obtained from your keyword research.It is important to bear in mind the fact that the search engines are very particular about the quality of the articles on sites.

Quality content website:A good quality content website with Adsense ads that target the subject,theme and keywords of your articles and websites is vital for Adsense success.
The proper positions of your ads should be chosen with care.It is advisable to position your ads where visitors to your website are most likely to click on them.
Research indicates that one place that visitors to a website look first when they visit a website is the top left.


Beginners in Adsense publishing are bound to assume they are doing pretty well already and thinking that their clickthrough rates and CPM figures are quite healthy. There are however, more techniques and styles to generate more clicks to double your earnings. By knowing these techniques and working them to your advantage, you could be getting three times more clicks than other people who have not taken the time to review their techniques.

Adsense has some excellent facilities for keeping track of website statistics that allows publishers to track their results across a number of sites.It is very important that you are aware of these facilities and make the most of them because they will help you determine which ads are doing well. This will help you adjust your ads to make the most of positions where ads are doing well.


In order to successful with Adsense, you must have a definite focus on what your goals are and how you will go about achieving them. As with any other kind of business ventures, time is needed coupled with patience.

Tuesday 31 July 2007

Errand Business Tips

Due to the busy nature of the world in which we live in ,there are a lot of people who have difficulty striking a fine balance between a career and personal responsibilities.It is this difficulty that has created a gap in the market for errand or concierge service businesses.

An errand service is one that makes arrangements and takes care of personal errands for a fee.Examples of such errands include simple things like grocery and gift shopping, waiting around for the cable or central heating guy to do his work,picking up clothes from dry cleaner and even returning movies to the video library.

An errand service,can cater for both corporate and individual clients, and involves a wide range of responsibilities.An errand service is very flexible because you get to choose what hours you are available.

You could initially start with only a client or two, and add to your client list as you go along.
It is a type of business which can be run either on a part-time or full-time basis.An errand business does not require any special training.You will however, require interpersonal,organisational and time management skills.


You will require the following items:
A reliable means of transport, a cell phone, and some basic office supplies to fill out and create invoices for your customers.


For these reasons, it is important to create a business plan. A business plan outlines how you will build your business over time, detailing month by month activity for the first year and other annual goals thereafter for the next five years.
In your business plan you should explore your probable income, expenses, and plans for expansion.

In order to have a successful errand service, you will have to build a good client list.This would require effective advertising.Flyers in the doors of homes throughout your community would give you exposure in your community and help get you local ,personal clients.A website is a great way to publicise your business.

Corporate clients may be a bit more difficult to find, but once you win them over the benefits will far outweigh any difficulties you may encounter in finding them.
A professional appearance and attractive literature outlining your rates and services will give you the professional touch necessary to get a corporate account.

As you begin to develop successful business relationships with your clients, word of mouth will build your business further.

In an errand service, your income potential is almost without bounds, and your overhead costs are very low. How much you earn is very much up to you. You will have to check out the going rates for this type of business in your area, and decide what you will charge.It is advisable to start at the lower end of the price spectrum to encourage possible customers to try your service.
The pricing could be done on a fee per service basis, or by an hourly rate.

When you begin, word-of-mouth advertising will play a big role in marketing the business.

Advertising your services and company in the classified ads and and distributing your business cards will also help market your business.

It is important that you always make your customers happy as they are bound to send a lot of repeat business as well as referrals your way.

Sunday 29 July 2007

How to Sell Used Books Online

In order to begin selling used books online you will first have to ask yourself the following questions:

1.How do you start selling books online.?
2.Where do you find the books to sell.?
3.How do I know what types of books to sell.?

There are three main ways to sell used books online:
a.Through an online bookshop like Amazon.com or alibris.com.
b.Through an internet auction site like ebay.
c.Through your own website.

Selling books through an online bookseller.In order to sell books through an online bookshop such as Amazon.com you will have to have to register with them and set up a sellers account which will only take a few minutes.Amazon.com in particular provides the option to set up an amazon shop for people who wish to sell large volumes of books on a regular basis.This comes with a monthly charge.If you intend to sell books online fulltime then getting an amazon shop will be advisable.

Where do you find the books to sell?Used books can be found all over the place.The best places to get them at prices that will turn a good profit are as follows:

a.Garage sales
b.Boot sales
c.Charity shops
d.Flea markets
e.Library sales
f.Estate sales
g.House clearance sales and auctions.

How do I know what types of books to sell?
When looking for books to sell it is very important to avoid the following books:
a.Bestsellers,fiction or non fiction.
b.Biographies
c.Dictionaries
d.Encyclopedias
e.Readers Digest condensed books
f.Books with more than one copyright date or evidence of additional printings. g.Book club editions e.g. Book-Of-The-Month Club.

Heavy books are more likely to have a better value than a light ones.Non-fiction
titles are also more likely to have a better resale value than a fiction title. One way of checking if a book you are about to buy will sell well is to search
the title on a book sellers search engine such as Amazon.com,Alibris.com
,Abebooks.com or bookfinder.com
This will give you a rough idea of typical market prices for most books in circulation.In general, you'll need to match up the specific copyright dates and publisher for an accurate comparison.

Books you should be on the lookout for are books about specific non fiction
subjects,so long as they are not bestsellers. The condition of a book also affects the price you can sell it for.A book with a dust jacket will sell better than one without.
A very good guide for anyone who wants to go into book selling is" The Home-Based
Bookstore: Start Your Own Business Selling Used Books on Amazon, eBay or Your Own
Web Site" by Steve Weber.

How much money you make a month will be determined by the following factors:
i.How many books you list for sale.
ii.How much the books listed costed you.
iii.The choice of books you bought.

Bookselling is a kind of business that can be done gradually from a part-time to full time.

Till next time goodbye and good luck.

Saturday 28 July 2007

How to Start a Photography Business

A photography business is one that you can start without any formal training and learn as you go along.However you will require the following characteristics a passion for photography, an eye for art,technical skills to operate the equipment and photo editing software and the ability to market yourself.


If you enjoy photographing events and love to take pictures of people then a photography business will be an excellent choice.
You can start out preparing to run a photography business by taking photos of objects you like and people.A short course in basic photography would give you a foundation for starting the business.You can find out from your local college if they have any photography courses about to begin.


There are different types of photography and it will be to your advantage to specialise in a niche of the photography business .
You may want to specialise, as a news photographer,advertising photographer, wedding or events photographer or a travel photographer.

Events photographers usually photograph events and celebrations such as weddings, bar mitzvahs, anniversaries, and other events. This line of business can be very lucrative due to the potential for repeat business and a lot of multiple referrals.


At times people start a photography business working as a photojournalist.In order to start as a photojornalist you would require a degree in photography and a lot of photography training.A college photography apprenticeship is a good way to gain the experience and skillls required to start a photography business.


As a photographer you would require a portfolio of your work for building clientele for your photography business. This may involve taking lots of free photos to enable you showcase your talent to potential clients.

Taking a job as a photographer's assistant is also a good way to develop
photography skills.Alternately you could join a photography club or forum.
A search for photography tutorials on the internet will bring lots and lots of sites offering bot free and paid tutorials on the subject.At times some of these tutorials can be downloaded.

We do not wish to suggest that a photography business is easy to run,but at all times give it your best and remember that success has found many people who have persisted.

We apologise for not making a posting on Friday 27th July 2007,this was due to ISP network troubles.Till next time goodbye and God Bless!

Wednesday 25 July 2007

Why You Should Have a Business Plan

If you are about to start a new business or you have a business that requires expansion for which you will require a loan or outside investment then you cannot overlook the importance of a business plan.The business plan is the blueprint for your business.

-In your search for investment capital you will be required to have a business plan.
Having a business plan gives you a much better chance of getting the capital you require to operate or expand.Established financial institutions such as banks and building societies are less likely to consider your loan application without a well written business plan.

-A business plan serves as guide on what provision to make for the future when starting a business .It can be likened to a road map of your business.It will help you estimate your start-up costs, and how much you'll need to invest.

-Many small businesses tend to start without a business plan hoping to make it up as they go along.A business plan helps you to determine if your business idea is feasible before you go out and put it into action.It acts as a sort of safety net where you can work on your "trial runs" before launching the full scale project.It saves you money because you can use it to find out how your business idea will work out before you start.



-A business plan will help you identify key areas of your business such as how it will operate and how much funds you will require.This will help identify the marketing and budget requirements of the business.A business plan also provides a means for evaluating the progress of your business.This provides a revenue estimate for your business by defining your market.


-A business plan will help you identify the marketing requirements of your business,which will help you to put together an effective marketing strategy that will enable you make money from he very beginning.

-A business plan as a tool can be used to analyse your competition with regard to their strengths and weaknesses which will give you an edge in the marketplace.


There are services that offer to write a business plan for you for a fee.However it is advisable that you write your own business plan as it will make you familiar with how your business functions.
A search on google will show you a lot of websites who are offering advice on how to write a business plan both free and paid ones.

Whatever you do,do not start a business without a plan as it is your road map to business success.


Till next time goodbye and good luck.

Tuesday 24 July 2007

How to Choose A Business Opportunity

As more and more people look for the opportunity to work for themselves the idea of setting up ones' one business has become very popular.
Most people choose a business based on skills they already have whilst others start something new and learn as they go along.
The way in which people choose to run their business varies from part-time to fulltime.

A great number of people rush into business without taking the time to consider the opportunity only to regret it later.
A good internet search of reviews or forums of your business opportunity will show you reviews of your business opportunity.Read them carefully before you make any decisions.
It is very important that you choose a business based on your areas of efficiency and interest.A business should fit your personality as well as lifestyle.
The following questions will help you to establish if a business opportunity
would suit you.

What will it cost to start?
How much will it cost you to start the business opportunity you are considering? Are there any ongoing costs,what will that involve and how much is it?
This is very important since businesses can cost more to start than it may appear.


Do you require any form of training and support to be able to run the business?

What is the income potential of the business opportunity?
It is important to determine if a business has a reasonable income potential before investing your time and money .It would help you understand realistically home much income to expect.
It would also help you to understand what your breakeven point is.


Are the products or services the business offers affordable?
The more expensive the product or service, the harder it will be to sell and your target market could be very limited because fewer people will be able to afford the products or services you provide.



Make a list of questions that you have regarding the business opportunity
you are interested in and discuss them with people already in the business you want to get into.If you are happy with their answers to all your questions then you are probably onto a winner.If not then drop the idea and look for a new one.

It is always advisable to critically consider the pros and cons,if you are unable to achieve a healthy balance between the pros and cons then it is most likely not a good business opportunity.

Don't go for the first busines opportunity you see,do your homework research the opportunity thoroughly.
Its important that you do not rush into any business opportunity.If you are uncomfortable with the business opportunity its probably not for you.
If a business opportunity sounds too good to be true,it probably is.

Till next time goodbye and good luck.

8 Reasons Why Your Business Needs a Website

There has been a steady rise in the amount of people who use the internet to search for and buy goods and services.
Last year the BBC recorded a 50% increase.It is the increase in users that has made the internet a potential market that businesses need to tap into.The main tool for tapping into this market is a website.


A website is irrelevant to businesses that believe potential customers are unlikely to search the internet for their services or products.That aside every business needs a website.
Why I hear you ask,what can a website do for me that I am not already doing?

Well it will:

1.Help generate sales leads by way of appearing on search engine rankings.A website that targets the needs of your potential customers is bound to attract a lot of potential customers to your website where you can sell them your products or services.

2.It enables you to tap into a global market regardless of the geographical location of your potential customers.Customers who would normally not be able to buy from you will be able to do so through the website.

3.A website enables you to communicate with potential customers about your products and services through your website.

4.A website will enable you to build a community online using either a forum or blog to provide information potential customers have requested this will instill trust in your potential customers consequently leading to more trade between yourself and customers.

5.The use of a website to address customer support and services will lead to significant savings in the cost of hiring staff to answer telephones.

6.A website would enable to display products or services in a gallery online or as a downloadable catalogue which would reduce printing and mailing costs.

7.A website can serve as a market research tool by enabling you to undertake surveys and polls online to measure customers' interest in your products or services.

8.A website can also be used to provide an internal information system for business.This will enhance communication among your staff enabling them to communicate faster and more effectively.This can be achieved by using a password protected part of the website

On the strength of the abovementioned points I believe a website is a very valuable marketing tool that no serious business can afford to ignore.

Till next time goodbye and good luck.

Sunday 22 July 2007

9 points to consider before buying a franchise

In a franchise arrangement the franchisee buys the right to use the franchisor's proven methods,trademark and other charcteristics that has made it a success to make money.The franchisor determines the main details of the business such as prices,quality,products,equipment,mode of operation and how much of the franchisee's income he is entitled to.
Buying a franchise does not guarantee business success.Many franchises have failed due to conflict between franchisees and franchisors.
I cannot overemphasise how important it is to research your franchise thoroughly before signing that agreement.
Here are 9 key points to consider before buying a franchise.
1.
How much would it cost upfront to buy the franchise? Are there any other fees you have to make provision.Do you have to rent premises or lease equipment from the franchisor.
What percentage of your annual sales do you have to pay to the franchisor?


2.
How does the franchise make money? Franchisors may make money by running their own establishments, by providing services to franchisors,or just by collecting initial franchise fees from franchisees..

3.
Do you have restrictions as to which suppliers you use? Do you have to buy certain goods or services from certain specific suppliers or from the franchisor? If certain purchases are required, are they going to cost you more than you would otherwise have to pay if there were no restriction on where you could buy them?

4.
Do you get any form of protected territory,to ensure competitors do not buy franchises in your patch which will make it difficult to meet your sales targets.Do you have any guarantees that this would not happen?How long is such a guarantee effective?

5.
Do you get the opportunity to build a collection of franchises in your area?


6.What percentage of the franchises fail and percentage are successful?Is it possible for the franchisor to put his finger on the main reasons for failure and success.


7.
What percentage of franchisees sell their franchise in a year?This will give you an idea of the turnover rate of franchisees.

8.
Find out how much the franchise re-sells for in relation to how much has been invested in it.This will give you an idea of what to expect if you decide the franchise is not for you.

9.
How to get out of your franchise agreement is another very important question to ask the franchisor.This will help you establish if there are any factors that restrict your exit from the franchise if you no longer enjoy it.You also have to find out if there are any restrictions as to who you can sell your franchise to.

These points will come in handy in assessing the franchise.

Till next time goodbye and good luck.

11 Steps to Boost Sales

The role of sales in increasing revenues and consequently profits leading to the success of a business is one that cannot be underestimated.
In order to succeed at sales you will have to persist as most people tend to give up too early as a result they miss out on success they have put in work for.
It is important to have a marketing plan to organise what you are doing from day to day to boost sales.Whether you are sending out postcards, writing monthly press releases or creating weekly e-mail campaigns.
This following steps will help to boost your sales:


1.A good way to boost sales is to follow-up your first sale to the customer wwith a "thank you" email in which you list other products and services you have for sale.Alternatively you could send a "thank you" postcard with your business name and other products and services you have on it.


2.Upselling can be used to boost sales.It involves stirring your customers' interest in other products you sell as they are about to make their purchase.In Online business it involves listing other products for sale that the customer could easily add to their order on the order page.The offline equivalent would be the placing of other items for sale near and around the supermarket checkout that you could easily add to your purchase.




3.A customer reward system is a brilliant way to boost sales.For example by informing customers that for every five customers they refer to you they would get a full rebate on their purchase price you will be turning one sale into four.This system does not only boost sales but also increases customer loyalty.




4.Encouraging commission sales or affiliate marketing is another way to boost sales.When customers buy a product or service inform them of the option to make commisions buy referring customers to you.It is important to state clearly that a connision is nade only when the referred customer makes a purchase and keeps it for at least 28days.That way you protect yourself from scammers out to get your commission and return the product.Thankfully this would not apply to services.


5.An effective pricing strategy is another way to boost sales.Use your production costs and he prices of your competitors to set your price.Set a price that would increase your profit without exceeding the highest price your customers are willing to pay.Make your unique selling point clear to your customers and let them know why your pricing is competitive.





6.Cross promotion of your product or services with other businesses' products or services that compliment yours.This is the promotion of your product and services with the products and services of other businesses based on a joint venture arrangement and vice versa.This approach is a good way to boost sales.For example if you were selling razors you could promote your product together with the products of a business that sold shaving cream and vice versa.


7. When you are delivering your services or product.A flyer or coupon listing other related products or services you sell is a great way to promote your products or services.in the package. This will increase customer awareness about your products and serices and boost sales.You could also use your invoice as an advertising tool.


8.A catalogue is a very good tool for increasing sales.For example after you have sold a bicycle to a customer you can include with the purchase a catalog of add-on products for the bicycle such as special reflectors,cycling helmets and protective clothing.If the customer is happy with bicycle the chances of buying bicycle accessories from you are very high thereby increasing sales.The catalogue could be a hard copy as well as in pdf form.This is a good way to boost sales.


9.Gift certificates or vouchers can also be used to boost sales of your products and services.This comes in very handy where a customer wishes to buy a product or service as a present for some but is not sure as to which product to buy.You could sell the gift voucher or certificate to the customer who then gives to the recipient to buy what they would like from you.
While the recipient is cashing in the certificate or voucher it gives you the opportunity to introduce other products or services to him or her.


10.The use of free products is also a good way of increasing sales.For example if a customer is buying a book from you,you can include free bookmarkers with each book bought.These book markers should have your business name,address and telephone number on them and should clearly state the kind of business you are.If this takes off you could even offer to sell advertising on the bookmarkers so long as the advertisers are not competitors.with their product package. The freebies should have your ad printed on them. It could be bumper stickers, ball caps, t-shirts etc. This will give your business more publicity and boost sales as a result.


11.A multichanneled marketing approach is another way to boost sales.This makes it easier for your customers to buy your product or services at their convenience.It would enable your customers to shop online,at your shop or via mail order.This makes your products or services available for purchase 24hours a day and 7days a week.

The abovementioned steps should provide a guideline as to how to boost your sales.

Till next time goodbye and goodluck.

Saturday 21 July 2007

7 Tips On How To Avoid Failure in Business.

In order to avoid business failure it is important to ensure that certain key areas of the business are assessed regularly to determine their effectiveness and evaluated regularly.
The main principle for avoiding failure in business is to be thorough and to be prepared for any eventuality.

The key areas of business to pay attention to are:

Thoroughly examine your idea to ensure that there is a market for your product or service.Will it appeal to consumers and will it make a viable business.Many people make the mistake of rushing into business with their idea, believing that it will be a success.A lot of businesses fail as a result of this.


1.It is important to establish if you have the necessary skills and determination to turn your idea into a thriving business?



2.A lack of research of your potential market. Failure to research the market for your product or service means you are not satisfying a need but rather "putting the cart before the horse".
A business startup has to find to out all there is to know about their prospective marketplace, focusing on three the competitors, the size of the market and the demand for the product or service.


3.Lack of focus is another important reason why businesses fail.It is important that you know what you want your business to achieve, where you want it to go and how it is going to get there.Many start-ups fail to do so.


4.Poor planning is one of the key factors that contribute to the failure of businesses.A business plan is important because it outlines how the business goals will be achieved.It also comes in handy when raising funds for the business.
A business plan has to be viable and as detailed as possible, with measurable goals, expectations, financial requirements and forecasts, with provision of a good spread between the best and worst case business scenarios.


5.Legal obstacles can also lead to failure in business.The running of a business involves fulfilling a lot of legal requirements.Making important legal decisions without knowledge of the implications could jeopardise a business' chances of success.This is particularly relevant when looking at the business structure,contracts and employment law.It is important that legal advise is sought for such legal matters.

6.At times the location of a business can determine if it will be a success.The location of a business should take into consideration account costs, competition and access.


7.Poor management of finances - Running out of funds is one of the single most common reason for business failure.This can be prevented by managing is that many businesses simply do not manage their cashflow in a sufficiently active manner.
The management of funds going in and out of the business is a very important for its success.

It is easy to start your own business but clear understanding of how to avoid failure is necessary for success.


Till next time goodby and goodluck with your business.

Friday 20 July 2007

5 Tips On Starting a Cleaning Business

Many people who have considered starting a cleaning business would have asked themselves some of the following questions.This article finds answers to these questions.

1.How do I start a house cleaning business?
A cleaning business is relatively easy to start up compared to other businesses. You would require a business plan,public liability insurance,cleaning equipment and consumables, and transport.It will be advisable to carve out a niche for your business to give you an edge over competitors.For example the choice of detergents you clean with is it organic,do you specialise in cleaning outdoors or indoors.
Prospective clients will be concerned about having someone they do not know in their homes but references,clean criminal records checks and a current public liability insurance certificate should be enough to reassure them.

2.What does it take to run a cleaning business?
It is important that you ensure that a cleaning business will suit you.
You will have to:
a.Be physically fit as cleaning is hard physical work.
b.Have good interpersonal skills.
c.Have basic word processing and book keeping skills.
It is advisable to keep a full time job while you run the cleaning business part-time.If you intend to go full time then its advisable to have 6months wages to fall on when business does not pick up as fast as you expected it to.



3.How do I find and keep clients?
It is important to make it clear to prospective clients that you are new to the business but have undertaken a thorough research of the service they require as a result you know what you are doing.
One way of getting clients is with the help of references.In order to get references for your business ,you can offer to clean the homes of a few friends at a discounted rate in return for references.
When cleaning these homes it is important that you focus on the quality of your work rather than how quickly you can get it done.Once you impress your first clients you are bound to get repeat work from them as well as referrals from them.
An advert in your local News Paper and also on your Vehicle is also a good way to get clients.Flyers,door hangers and business cards are also a good way to get clients.
A referral program is another way to get customers.A discount for existing clients who refer a friend is bound to be popular and more importantly find you a lot of new clients.
A website is also a great way to find clients.It is basically an advertisement for your business with information that prospective clients would like to know available 24hours a day 365days a year.A website provides a convenient means for prospective clients to find out about your business.Avoid using words like free and cheap to describe your business.It gives the impression you are offering a less than professional service.

4.How do I workout how much to charge?
It is very important that your services are sold on the basis of the quality of your work and not how cheap or quick your service is.
Workout how much you have to make per hour based on how many hours a week you are prepared to work.Use this to determine how much you need to make hourly to cover costs and make a decent profit.
It is important when you start your business that you charge what you would charge if you had employees.If you under charge you will find out as the business grows that you are unable to hire help because you cannot afford it at the rates you are charging.

5.How do I hire and train staff?
As your business grows, you will eventually need to hire people to help with the business.It is advisable to start with one part-time employee whom you train to cover your shift one day a week.You could then increase the number of shifts your employee covers per week with time.
It is paramount that a criminal records check is done on all your employees and they are covered by your public liability insurance.If you have to use sub-contractors then they would require their own insurance.

A cleaning business is a good way to earn a good income and still have control over your life.It will enable you to choose how much you want to work, how much you want to make and how often you want to work.

Till next time goodbye and good luck.

Thursday 19 July 2007

How to Start A Handicrafts Business

Inspite of the challenges a handicrafts business can be a very lucrative venture.
If you choose to setup a handicraft busines then it will be important to ensure that you pay close attention to the following issues you are likely to encounter.

Here are 5 issues to consider before you start:

1.You are solely responsibility for everything in your business.The buck stops with you in the handicrafts business.You will be the only one to blame for late orders,missed deadlines,lost contracts and any mistakes in your business.Unless you employ someone to start with you will be the cleaner,book keeper,manager and messenger in your handicrafts business.

2.The running of your own handicrafts business comes with a lot of flexibility and freedom as there would be no one looking over your shoulder to ensure you meet targets and deadlines.
The flexibility and freedom would require you to have time management skills to ensure your work is finished on time and you are meeting the business goals. A handicrafts business would demand a lot of time for any significant success.
It is important that you are self motivated to succeed in the handicarft business.


3.Financing a handicrafts business can be less expensive in comparison with other businesses.Inspite of this you will require some money to startup and operate your business.
It is important that you do not underestimate the costs of starting and running a handicrafts business to ensure that your business costs are not a lot higher then your expected costs since this could threaten the success of your business.
If you are starting your craft business on a very tight budget, it will be advisable to undertake a detailed financial analysis of your expected costs to ensure you can make the business work on your available budget.

As you are going to be self employed it is important to take into consideration the fact that you would not have a regular income for a while and make provision for it.This is more so especially where you have anyone financially dependent on you.
If you are giving up a job to start a handicraft business full time, you will have to consider whether you have the finances to make this change and its effect on your personal life.

4.A handicraft business would allow you to make money with art,using your creativity.It also means you will be doing everything yourself and will not have the choice to pick and choose what you do.
You must also be able to predict what supplies you would require and how long it will take you to produce large volumes of product.You must be prepared to do things ranging from making key market decisions to choosing the right merchant accounts for the handicrafts business.



5.Feedback mechanism
As an employee you have your colleagues to give you feedback on your ideas. When you start a handicraft business working on your own you will have to rely on your customers for feedback.
You could also join trade associations for the opportunity to talk to people who have already done hat you want to do and learn from their experiences.

A handicraft business can be a rewarding one inspite of the challenges.Its important that you research it thoroughly to enable you make an informed choice as to whether it will suit you.
Till next time goodbye and good luck.

Wednesday 18 July 2007

7 Home Business Ideas

This article looks at 7 possible home business opportunities.

1. The Antique Trade
This involves making money from old treasures.You can source stock from charity shops, bootfairs,garage sales, estate auctions and flea markets for great bargains on antique furniture, toys, clothing and other antique items.To sell your antique you can rent space at fairs ,sell online through your own website or use an auction website like ebay.The antique trade is one that can be run as a home business.The antique market is one that will remain lively for the foreseeable future.There are a lot of books you can read and TV programmes you can watch to educate you about antiques.A good example will be How to Be Successful in the Antique Business: A Complete Guide to Opening and Running Your Own Antique Shop (Paperback)by Ronald S.Barlow(Author)




2. Baking and Cooking
If you are a person who like cooking and baking.You could consider a home based business baking cakes,you could even include sandwiches which you take around to local businesses at lunch time to sell.If you are passionate about baking and cooking there are a lot of books on the subject you could read to develop your knowledge on the subject.You can market your business by word of mouth.As word of your business spreads your customer base widens.
A good guide for a baking business will be The Baker's Trade: A Recipe for Creating the Successful Small Bakery (Paperback)
by Zachary Y. Schat (Author)



3.The Bed and Breakfast Business
The Bed and breakfast business is one that will always be popular because there will always be people who would like to stay in a place with a home like atmosphere as opposed to a hotel like atmosphere.If your customers enjoy their stay you are likely to get repeat business from them.
A bed and breakfast would not normally require any major refurbishment of your home.You can be up and running in no time.You will need advertising to market your business and supplies for the guest room.While running a bed and breakfast is not easy work,its important to bear in mind that the hours can be long and it’s often a seven days week business.A good book on the subject will be Start Your Own Bed & Breakfast (Paperback)
by Entrepreneur Magazine (Editor).



4. Child Minder Services
Due to an increase in the number of working parents there is a growing need for quality child care.If who love children and want to build a business caring for them then this could be your home based business opportunity.Children require supervision when they’re not in school, or for a brief time after school before their parents finish work.
Looking after just one child may not be that profitable,but looking after several children can be a financially viable business.
This can be done from home with a small budget to cover equipment,toys and advertising.
There are several publications that address starting this type of business.A good guide for this business will be The Professional Nanny (Paperback)by Monica M. Bassett (Author)


5.Computer Repair Services.
If you like computers and can assemble, sell, and service PC's then this is your ideal home based business.If you are interested in computers but do not have the abovementioned skills then a PC build workshop over one weekend and a little reading on the subject will bring you up to speed in no time.If you have internet access you can join Pc building and servicing fora
where you would get the opportunity to "pick the brains" of more experienced PC technicians.You also require a PC to practice.I would suggest that you do not use the same PC you use to access the internet to practice as you may have to seek information online whilst practicing.It is important that you pay close attention to the following skills to make your business a success:
-Trouble shooting software
-Purchasing
-Managing your inventory
-Book Keeping
-Pricing
-Customer care
-Time management


6.Organic Vegetable Gardening
If you enjoy gardening then this could be your kind of business.A growing market for organically grown foodstuffs that have not been treated with chemicals has led to an increase in the demand for organic foodstuff.Organic foodstuff tend to command higher prices because of the way they are produced.The way they are produced is such that they cannot be mass produced.
There is a growing number of people who feel strongly about foodstuffs treated with chemicals and are happy to pay a premium for organically grown foodstuffs.
Your organic foodstuffs can be sold through health stores,roadside stands,markets and fairs.
It is important to state when advertising your foodstuffs that theyhave been grown naturally without any chemicals.
A good guide on organic vegetable gardening will be Organic Vegetable Production: A Complete Guide (Paperback)by Gareth Davies (Editor), Margi Lennartsson (Editor)




7. Import-Export Business
An import and export business is one that can be run from home.You would require a computer,a list of contacts,a business plan and an internet connection to start with. You may have to rent some storage space, but the capital required to start should be for buying the products you want to sell here.Everyone likes a good bargain but not everyone has the time and resources to travel around the world looking them.As an import export business you will search and find products that you then sell on for a bit more than you bought it to enable you to make a decent profit.
There is long list of items manufactured in other countries that will sell very well in your
country.You would need to undertake market research to establish what will sell in your market.
Once know what to import and who is most likely to purchase your goods, you have a good chance of success.
A good guide for this type of business would be Building an Import/Export Business (Paperback)
by Kenneth D. Weiss (Author)

These are my 7 Home business idea suggestions.Until next time Goodbye and Good Luck.

Monday 16 July 2007

A 26 Point Checklist for Starting Your Online Business

Many businesses have failed due to not planning properly or missing vital points in the plan.This is a checklist of points to consider step by step when starting a business.The checklist below serves as a guideline of things to consider when setting up an online business.

1.Decide the kind of online business you want to start.

2.Research your choice of business thoroughly.

3.Research the market for your business.

4.Attend business start up courses.

5.Join trade associations or fora related to your online business.

6.Name your online business.Its advisable to choose a name that spells out what your business is about when you register your domain name.

7.Make a trademark search and obtain a logo for your online business.

8.Register a domain name for your online business.

9.Design and build a website for your business or let someone do it for you.

10.Decide if your online business would be a sole proprietor, partnership, or corporation.

11.Evaluate your finances to determine your personal budget.

12.Write a realistic business plan.

13.Write a marketing plan.

14.Organise financing for your online business.

15.Make a list of start-up supplies your online business would require within your budget.

16.Arrange a system for accounting and payroll.

17.Find out if you will require a license, tax identification number, fictitious business name.

18.Choose a location for your business will it be at home or do you intend to rent an office.

19.Organise office equipment i.e.Computer, printer, fax, postage, office supplies, and fixtures.

20.Make an inventory.

21.Make an operations and employee manual for your online business.

22.Choose a launch date for your online business.

23.Plan an event to launch your business.

24.Send out announcements and press releases.

25.Review business plan and update it to cope with any changes.

26.Review your marketing strategy regularly.

Starting a business can be a very rewarding venture but it is important that you set yourself achieveable and measurable goals.As you meet your goals they will boost your confidence and will give you a foundation of success to build on.

10 Ways To Market Your Business On A Low Budget

Home based startup businesses tend to be low on funds as a result marketing comes low on their list of priorities.This is a very important issue when one considers the role of marketing in the success of a business.Marketing is what gets the product or service to the target market, promotes it, influences the market response to the product and enhances sales.
The prime objective of marketing is to establish what your clients' expect your service or
product to deliver, exceed their expectations and building a reputation based on exceeding their
expectations.In this article we would look at 10 ways to achieve this objective.

1. Write an article about your business. An article about your business will bring you a lot of
publicity as well as give people an insight into the kind of business you are running.For example
if you are running an ink cartridge recycling business an article about your business and how it
supports recycling and saves used ink cartridges from being dumped into land fills an
environmentally friendly option will bring to people's attention the ethics behind your business
the need to support your business because it is enviromentally friendly.You can then post this
article on your website or blog if you have one.Alternatively you could write the article for
your local magazine.

2.Offer your assitance to your local community by offering to take part in fundraising activities
such as sponsored activities like parachute jumps,marathons and the like.You could offer to teach a skill you know ,for example if you know how to build websites you could teach a class of people from your community .This way you give to your community by providing a valuable service and you gain by getting customers through word of mouth referrals.

3.Contests,Raffles and DrawingsContess,Raffles and Drawings can be used to market your business.A list of all contestants names and addresses or email addresses are taken as part of the registeration process with permission to contact the contestants with information on your service or product.It helps to link the contest to a local event. This form of marketing is ideal for businesses such as restaurants or those that have high traffic.It is a great way to build a database of potential customers.

4. Use small low priced ads in your local newspaper as opposed to large expensive full page ads
in a national newspaper . Instead of a single large ad in the local paper, try several smaller
ads in local shoppers papers.Make use of the classifieds section of your local paper. These can
sometimes give you more value for money than one large single ad.

5. Use creative ways of drawing attention to your business. This could vary from giving out
flyers with information about your business to fridge magnets bearing your company name logo and phone number.Everyone has to go to the fridge at some point.

6.Business Cards
A business card is a very good marketing tool that is very often not used to its maximum
potential.The front and reverse of the business card can be used to convey important information about your business such as special dates and contact numbers.A business card could be attached to all your correspondence,this will help the recepients of your correspondence to have you in mind. If you are given a business card ensure that the information on the card is stored in your contacts file and send them a short note about 48hours after meeting them to ensure your meeting is still fresh in their mind.

7. Always remember to show the customer appreciation for their custom.Express your gratitude by saying "Thank You".This may be done by writing a letter or making a phone call.It is important that the customer knows that you appreciate them spending their money on your service or product.Customers who feel appreciated are more likely to send you referrals.

8. Joint Venture Promotion Collaborate with another company who has products or services that compliment yours and promote each others products or services.For example if you have a business that sells printers you could collaborate with a business that sells paper and ink.They would then promote your printers alongside their ink and paper whilst you promote their ink and paper alongside your printers.The possibilities with this form of marketing are endless.

9. Bonus Offers. Bonus offers can be used to market your business by arranging special offers with businesses who want to share your market.This is achieved by giving the customer a bonus packet with the various offers from the other businesses when they buy a minimum amount.The other vendors gain exposure,whilst you get something extra to offer you customers and the customers get great value for purchase. For a bonus offer to be successful it is paramount that all participating businesses are committed to the offer.

10. Associations Associations related to your market are a great marketing resource.An association provides the opportunity to network, make presentations and publications. Networking ,presentation and publications all increase visibility and consequently publicity
which is a great way to market your business. In some associations your visibility may be increased by using the following tools:
-Search Engine listings
-Links to you website
-Networking opportunities
-Business referrals
-Special events
-Education seminars
-Business directories

Remember persistance is all that matters goodbye and good luck.

Sunday 15 July 2007

How To Start A Home based Business

These days the emergence of TV programmes like The Apprentice,Make Me a Million,Dragons Den,Badger or Bust and Tycoon has inspired a lot of people to consider starting up their own business.Most of these businesses start as a home based business.

The following areas of business are very attractive to home based businesses their main attraction being they can be run from home and do not require dedicated premises.They are as follows Ebay trading,Selling secondhand books online,Selling at fairs,mail order selling, multi-level marketing,Bed and breakfast,Event planning service,Staffing Agency and Telephone answering services.This list is by no means exhaustive but rather examples of the kinds of business suitable for operating from home.

Most of these people start their home based business on a part-time basis,that way they have their full time jobs to fall on if things do not go as planned.A lot of people start their businesses from their own homes.This helps to make savings as the cost of renting premises for the business is avoided.It also enables you to be at home a lot of the time which is very important especially for people who have children who require supervision.

A lot of people "test the waters" by working on their home based business part-time and then learn as they go along.They gradually make the shift from part-time to full time as the business progresses and takes root.
There are 9 key elements to consider when starting your business:

1.Choose the legal structure of your business homebased business.Do you want it to be a sole proprietor,joint partnership or public limited company also known as a limited liability company.

2.Find out if you would require any form of business license or permit for your home based business.Some businesses such as security guarding tend to require a permit.

3.Find out if you are allowed to have a business in your home by checking with your local authority or landlord/landlady if you are renting.

4.Find out if you will need any form of insurance for your business.Businesses such as care hire and delivery services tend to require insurance.

5.List all the equipment you would require for your business.At his point it is advisable to consider hiring or buying second hand equipent where necessary to save on costs.

6.How much money do you require to start your home based business and where is it coming from?Do you intend to use your own money,borrow from relatives or approach the banks.

7.Find out if you have to register immediately with the Tax Man (Internal Revenue Services) for your home based business or whether you have to wait till your turnover reaches a certain threshold level.

8.Research the market.Find out how many people there are especially in your local area interested in the proposed product or service your home based business would be offering. This is known as defining your market and identifying your potential customers. If after researching your market you are convinced that these people would be paying customers, then next step would be writing up a business plan for your home based business.

9.Write up a business plan.This is an outline of what your business goals,why you think it can be achieved, how your home based business will do it and what resources it will require to do it.The more detailed your plan is the better your chances of success.It should cover your start-up investment needs, your advertising plan, your production or service costs, your sales program, ,how much time will be allocated. At times over ambitious entrepreneurs "jump in" without a plan only to find out "they are out of their of their depth".It helps to layout everything in a plan before starting.

Once you have identified your market through market research and how you are going to reach them,you will have to bring togther all the resources required to run your home based business. I cannot overemphasise how important it is to have the capital and time required to run your homebased business.

The next step will be to implement your business plan.Whilst working according to your business plan you will have to regularly evaluate your business plan for any areas that may require tweaking to keep up with the times.It is important that you do not make any financial demands on your business for at least the first six months so that all income from the business will be channeled back into growing the business.
As your business grows you may consider outsourcing or hiring people to help you manage the workload.
Until my next posting Goodbye and Good Luck.

Saturday 14 July 2007

How to Start a Carpet Cleaning Business

One of the most affordable small businesses to start is a carpet cleaning business. Most homes have carpeting in at least one of the rooms and that carpet needs to be cleaned at least once a year.

Many people have their carpets cleaned several times a year. This may be because they have small children who tend to drop things or they have a pet. Another reason people often hire someone to come in and clean their carpeting is because of allergens. Dust and pet dander can become lodged within the fibers of carpeting and although regular vacuuming helps the problem, having the carpets cleaned really attacks the problem.

There are several different approaches to pursue when you want to start a carpet cleaning business. One is to join an established business by purchasing a franchise. There are several companies that have made a strong name for themselves in the carpet cleaning business. These companies often want to expand their business and the easiest, quickest and most profitable method is to offer franchise opportunities.

This means that an interested party can purchase the right to use the name of the carpet cleaning business for a fee. The business provides training and guidance to the franchisee and in some cases a monthly fee is required.

In most instances of buying a franchise you’ll also be required to purchase your equipment including the carpet cleaning machine. The business you become associated with will require that you purchase the type of carpet cleaning machine that all their other franchisees use. This is an initial part of the investment and depending on how busy you become it will be paid for in no time at all.

If you are not comfortable buying a franchise to begin your carpet cleaning business, you might decide to dive into the venture on your own. If you don’t have a strong background in business management or marketing it might be beneficial to hire someone who does. Although operating the machine is a fundamental component to carpet cleaning business, the marketing and business operations are essential.

Without customers you will not have any carpets to clean and your business won’t have the chance it needs to flourish. You have to get word out about your new carpet cleaning business and one of the most effective ways to do this is to sponsor a promotion. This can be in the form of a percentage off the regular cost or perhaps you will clean an additional room at no cost if the customer is paying to have the carpets in two rooms cleaned.

A carpet cleaning business can be a fun and profitable endeavor if handled properly. If you are going to invest money into the venture ensure it has the best chance of success.