Wednesday 1 August 2007

Making Money With Adsense:The Basics

Adsense is considered as a powerful way to make money because it enables a website publisher to monetize their sites easily.It has the potential to generate a very large and healthy income.

Earning money with Adsense can be done easily and quickly.The results can be amazing if you put in the work.

You could begin by writing quality content articles which are also keyword optimised.Whereas some of us hate writing others have the gift of being good with words. Writing comes easy for some people whereas others have to practise.

The following are three key points to consider before you begin writing your articles forAdsense.

Keyword research: Find some popular subjects, keywords or phrase. Select the ones which you believe people are more likely to use when making a search on a search engine.There are keyword selection and suggestion tools online that will assist you in your keyword research.

Writing articles:Write your article based on the keywords obtained from your keyword research.It is important to bear in mind the fact that the search engines are very particular about the quality of the articles on sites.

Quality content website:A good quality content website with Adsense ads that target the subject,theme and keywords of your articles and websites is vital for Adsense success.
The proper positions of your ads should be chosen with care.It is advisable to position your ads where visitors to your website are most likely to click on them.
Research indicates that one place that visitors to a website look first when they visit a website is the top left.


Beginners in Adsense publishing are bound to assume they are doing pretty well already and thinking that their clickthrough rates and CPM figures are quite healthy. There are however, more techniques and styles to generate more clicks to double your earnings. By knowing these techniques and working them to your advantage, you could be getting three times more clicks than other people who have not taken the time to review their techniques.

Adsense has some excellent facilities for keeping track of website statistics that allows publishers to track their results across a number of sites.It is very important that you are aware of these facilities and make the most of them because they will help you determine which ads are doing well. This will help you adjust your ads to make the most of positions where ads are doing well.


In order to successful with Adsense, you must have a definite focus on what your goals are and how you will go about achieving them. As with any other kind of business ventures, time is needed coupled with patience.

Tuesday 31 July 2007

Errand Business Tips

Due to the busy nature of the world in which we live in ,there are a lot of people who have difficulty striking a fine balance between a career and personal responsibilities.It is this difficulty that has created a gap in the market for errand or concierge service businesses.

An errand service is one that makes arrangements and takes care of personal errands for a fee.Examples of such errands include simple things like grocery and gift shopping, waiting around for the cable or central heating guy to do his work,picking up clothes from dry cleaner and even returning movies to the video library.

An errand service,can cater for both corporate and individual clients, and involves a wide range of responsibilities.An errand service is very flexible because you get to choose what hours you are available.

You could initially start with only a client or two, and add to your client list as you go along.
It is a type of business which can be run either on a part-time or full-time basis.An errand business does not require any special training.You will however, require interpersonal,organisational and time management skills.


You will require the following items:
A reliable means of transport, a cell phone, and some basic office supplies to fill out and create invoices for your customers.


For these reasons, it is important to create a business plan. A business plan outlines how you will build your business over time, detailing month by month activity for the first year and other annual goals thereafter for the next five years.
In your business plan you should explore your probable income, expenses, and plans for expansion.

In order to have a successful errand service, you will have to build a good client list.This would require effective advertising.Flyers in the doors of homes throughout your community would give you exposure in your community and help get you local ,personal clients.A website is a great way to publicise your business.

Corporate clients may be a bit more difficult to find, but once you win them over the benefits will far outweigh any difficulties you may encounter in finding them.
A professional appearance and attractive literature outlining your rates and services will give you the professional touch necessary to get a corporate account.

As you begin to develop successful business relationships with your clients, word of mouth will build your business further.

In an errand service, your income potential is almost without bounds, and your overhead costs are very low. How much you earn is very much up to you. You will have to check out the going rates for this type of business in your area, and decide what you will charge.It is advisable to start at the lower end of the price spectrum to encourage possible customers to try your service.
The pricing could be done on a fee per service basis, or by an hourly rate.

When you begin, word-of-mouth advertising will play a big role in marketing the business.

Advertising your services and company in the classified ads and and distributing your business cards will also help market your business.

It is important that you always make your customers happy as they are bound to send a lot of repeat business as well as referrals your way.

Sunday 29 July 2007

How to Sell Used Books Online

In order to begin selling used books online you will first have to ask yourself the following questions:

1.How do you start selling books online.?
2.Where do you find the books to sell.?
3.How do I know what types of books to sell.?

There are three main ways to sell used books online:
a.Through an online bookshop like Amazon.com or alibris.com.
b.Through an internet auction site like ebay.
c.Through your own website.

Selling books through an online bookseller.In order to sell books through an online bookshop such as Amazon.com you will have to have to register with them and set up a sellers account which will only take a few minutes.Amazon.com in particular provides the option to set up an amazon shop for people who wish to sell large volumes of books on a regular basis.This comes with a monthly charge.If you intend to sell books online fulltime then getting an amazon shop will be advisable.

Where do you find the books to sell?Used books can be found all over the place.The best places to get them at prices that will turn a good profit are as follows:

a.Garage sales
b.Boot sales
c.Charity shops
d.Flea markets
e.Library sales
f.Estate sales
g.House clearance sales and auctions.

How do I know what types of books to sell?
When looking for books to sell it is very important to avoid the following books:
a.Bestsellers,fiction or non fiction.
b.Biographies
c.Dictionaries
d.Encyclopedias
e.Readers Digest condensed books
f.Books with more than one copyright date or evidence of additional printings. g.Book club editions e.g. Book-Of-The-Month Club.

Heavy books are more likely to have a better value than a light ones.Non-fiction
titles are also more likely to have a better resale value than a fiction title. One way of checking if a book you are about to buy will sell well is to search
the title on a book sellers search engine such as Amazon.com,Alibris.com
,Abebooks.com or bookfinder.com
This will give you a rough idea of typical market prices for most books in circulation.In general, you'll need to match up the specific copyright dates and publisher for an accurate comparison.

Books you should be on the lookout for are books about specific non fiction
subjects,so long as they are not bestsellers. The condition of a book also affects the price you can sell it for.A book with a dust jacket will sell better than one without.
A very good guide for anyone who wants to go into book selling is" The Home-Based
Bookstore: Start Your Own Business Selling Used Books on Amazon, eBay or Your Own
Web Site" by Steve Weber.

How much money you make a month will be determined by the following factors:
i.How many books you list for sale.
ii.How much the books listed costed you.
iii.The choice of books you bought.

Bookselling is a kind of business that can be done gradually from a part-time to full time.

Till next time goodbye and good luck.

Saturday 28 July 2007

How to Start a Photography Business

A photography business is one that you can start without any formal training and learn as you go along.However you will require the following characteristics a passion for photography, an eye for art,technical skills to operate the equipment and photo editing software and the ability to market yourself.


If you enjoy photographing events and love to take pictures of people then a photography business will be an excellent choice.
You can start out preparing to run a photography business by taking photos of objects you like and people.A short course in basic photography would give you a foundation for starting the business.You can find out from your local college if they have any photography courses about to begin.


There are different types of photography and it will be to your advantage to specialise in a niche of the photography business .
You may want to specialise, as a news photographer,advertising photographer, wedding or events photographer or a travel photographer.

Events photographers usually photograph events and celebrations such as weddings, bar mitzvahs, anniversaries, and other events. This line of business can be very lucrative due to the potential for repeat business and a lot of multiple referrals.


At times people start a photography business working as a photojournalist.In order to start as a photojornalist you would require a degree in photography and a lot of photography training.A college photography apprenticeship is a good way to gain the experience and skillls required to start a photography business.


As a photographer you would require a portfolio of your work for building clientele for your photography business. This may involve taking lots of free photos to enable you showcase your talent to potential clients.

Taking a job as a photographer's assistant is also a good way to develop
photography skills.Alternately you could join a photography club or forum.
A search for photography tutorials on the internet will bring lots and lots of sites offering bot free and paid tutorials on the subject.At times some of these tutorials can be downloaded.

We do not wish to suggest that a photography business is easy to run,but at all times give it your best and remember that success has found many people who have persisted.

We apologise for not making a posting on Friday 27th July 2007,this was due to ISP network troubles.Till next time goodbye and God Bless!

Wednesday 25 July 2007

Why You Should Have a Business Plan

If you are about to start a new business or you have a business that requires expansion for which you will require a loan or outside investment then you cannot overlook the importance of a business plan.The business plan is the blueprint for your business.

-In your search for investment capital you will be required to have a business plan.
Having a business plan gives you a much better chance of getting the capital you require to operate or expand.Established financial institutions such as banks and building societies are less likely to consider your loan application without a well written business plan.

-A business plan serves as guide on what provision to make for the future when starting a business .It can be likened to a road map of your business.It will help you estimate your start-up costs, and how much you'll need to invest.

-Many small businesses tend to start without a business plan hoping to make it up as they go along.A business plan helps you to determine if your business idea is feasible before you go out and put it into action.It acts as a sort of safety net where you can work on your "trial runs" before launching the full scale project.It saves you money because you can use it to find out how your business idea will work out before you start.



-A business plan will help you identify key areas of your business such as how it will operate and how much funds you will require.This will help identify the marketing and budget requirements of the business.A business plan also provides a means for evaluating the progress of your business.This provides a revenue estimate for your business by defining your market.


-A business plan will help you identify the marketing requirements of your business,which will help you to put together an effective marketing strategy that will enable you make money from he very beginning.

-A business plan as a tool can be used to analyse your competition with regard to their strengths and weaknesses which will give you an edge in the marketplace.


There are services that offer to write a business plan for you for a fee.However it is advisable that you write your own business plan as it will make you familiar with how your business functions.
A search on google will show you a lot of websites who are offering advice on how to write a business plan both free and paid ones.

Whatever you do,do not start a business without a plan as it is your road map to business success.


Till next time goodbye and good luck.

Tuesday 24 July 2007

How to Choose A Business Opportunity

As more and more people look for the opportunity to work for themselves the idea of setting up ones' one business has become very popular.
Most people choose a business based on skills they already have whilst others start something new and learn as they go along.
The way in which people choose to run their business varies from part-time to fulltime.

A great number of people rush into business without taking the time to consider the opportunity only to regret it later.
A good internet search of reviews or forums of your business opportunity will show you reviews of your business opportunity.Read them carefully before you make any decisions.
It is very important that you choose a business based on your areas of efficiency and interest.A business should fit your personality as well as lifestyle.
The following questions will help you to establish if a business opportunity
would suit you.

What will it cost to start?
How much will it cost you to start the business opportunity you are considering? Are there any ongoing costs,what will that involve and how much is it?
This is very important since businesses can cost more to start than it may appear.


Do you require any form of training and support to be able to run the business?

What is the income potential of the business opportunity?
It is important to determine if a business has a reasonable income potential before investing your time and money .It would help you understand realistically home much income to expect.
It would also help you to understand what your breakeven point is.


Are the products or services the business offers affordable?
The more expensive the product or service, the harder it will be to sell and your target market could be very limited because fewer people will be able to afford the products or services you provide.



Make a list of questions that you have regarding the business opportunity
you are interested in and discuss them with people already in the business you want to get into.If you are happy with their answers to all your questions then you are probably onto a winner.If not then drop the idea and look for a new one.

It is always advisable to critically consider the pros and cons,if you are unable to achieve a healthy balance between the pros and cons then it is most likely not a good business opportunity.

Don't go for the first busines opportunity you see,do your homework research the opportunity thoroughly.
Its important that you do not rush into any business opportunity.If you are uncomfortable with the business opportunity its probably not for you.
If a business opportunity sounds too good to be true,it probably is.

Till next time goodbye and good luck.

8 Reasons Why Your Business Needs a Website

There has been a steady rise in the amount of people who use the internet to search for and buy goods and services.
Last year the BBC recorded a 50% increase.It is the increase in users that has made the internet a potential market that businesses need to tap into.The main tool for tapping into this market is a website.


A website is irrelevant to businesses that believe potential customers are unlikely to search the internet for their services or products.That aside every business needs a website.
Why I hear you ask,what can a website do for me that I am not already doing?

Well it will:

1.Help generate sales leads by way of appearing on search engine rankings.A website that targets the needs of your potential customers is bound to attract a lot of potential customers to your website where you can sell them your products or services.

2.It enables you to tap into a global market regardless of the geographical location of your potential customers.Customers who would normally not be able to buy from you will be able to do so through the website.

3.A website enables you to communicate with potential customers about your products and services through your website.

4.A website will enable you to build a community online using either a forum or blog to provide information potential customers have requested this will instill trust in your potential customers consequently leading to more trade between yourself and customers.

5.The use of a website to address customer support and services will lead to significant savings in the cost of hiring staff to answer telephones.

6.A website would enable to display products or services in a gallery online or as a downloadable catalogue which would reduce printing and mailing costs.

7.A website can serve as a market research tool by enabling you to undertake surveys and polls online to measure customers' interest in your products or services.

8.A website can also be used to provide an internal information system for business.This will enhance communication among your staff enabling them to communicate faster and more effectively.This can be achieved by using a password protected part of the website

On the strength of the abovementioned points I believe a website is a very valuable marketing tool that no serious business can afford to ignore.

Till next time goodbye and good luck.